How To Start A Cleaning Business The Right Way (2026)

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Sarah Edwards

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Reviewed ByAdam Ramirez, J.D.

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Summary

  • Cleaning is an in-demand market with a high potential for repeat clients
  • You can often start a business with minimal overhead and scale later
  • Carefully choosing your niche and pricing can boost your odds of success

Starting your own business can be intimidating and logistically complex. However, it can also grant you more freedom and create significant earning potential.

If you’re a skilled cleaner, you could potentially generate high profits while offering a service many people need. Here’s how to start a cleaning business the right way.

Why the Cleaning Industry Is Worth It

Creating a business always comes with inherent risk, but there are several reasons why starting a cleaning business can be worth it:

  • The demand for clean spaces isn’t going away anytime soon.
  • It’s unlikely that automation will replace your role as a cleaner.
  • Clients need your services on a recurring basis.
  • Scaling is relatively simple and doesn’t require much additional investment.
  • You can potentially increase profits by choosing a niche.

Compared to many other industries, cleaning has a relatively low barrier to entry. Getting started is fairly inexpensive, and as your profits grow, your business can, too.

Choosing Your Niche and Services

Many cleaners are generalists. There’s nothing wrong with taking this approach, but if you establish yourself in a specific niche, you may be able to stand out from the rest and command higher prices.

These are a few examples of niches to consider:

  • Move-out cleaning
  • Eco-friendly cleaning
  • Commercial office cleaning
  • Residential deep cleaning
  • Biohazard/crime scene cleaning, which can require additional training or permits
  • Medical or dental office cleaning
  • Commercial kitchen cleaning

Once you’ve decided on the services you’ll offer, create a cleaning service agreement to build transparency with clients and reduce the risk of payment disputes later on.

Supplies and Equipment You Need

When you’re thinking about how to start a cleaning business, don't discount the importance of beginning with the right equipment. Here are some of the main general-purpose supplies you’ll want to have:

  • All-purpose cleaner
  • Disinfectant spray
  • Degreaser
  • Bathroom cleaner
  • Floor cleaner
  • Leather cleaner
  • Wood cleaner and polish
  • Glass cleaner
  • Commercial-grade vacuum
  • Broom and dustpan
  • Trash bags
  • Mops
  • Sponges, scrubbers and microfiber cloths
  • Gloves, masks and other protective wear

If you offer specialty services, you might need additional supplies. For instance, if you provide carpet cleaning, it could be worth investing in a professional-grade carpet cleaner.

Before you register your company, you’ll need to choose a business structure. Many cleaners choose to register their companies as limited liability companies (LLCs) because LLCs can protect personal assets.

If you decide to structure your business as a corporation or intend to hire employees, you should get an employer identification number (EIN) from the IRS. You can do this in minutes for free.

Getting Licensed and Insured

Check your locality’s requirements for business licensing. Many areas require you to have a basic business license to operate a cleaning service. If you offer specialized services like industrial cleaning, you might need an additional permit.

Don’t forget about insurance coverage, either. The primary types of insurance you may need include:

  • General Liability: Protects you if you cause property damage or injure someone while working
  • Workers’ Compensation: May be required if you have employees
  • Commercial Auto: Can offer proper protection if you operate a company vehicle

If you have a trusted insurance advisor, they may be able to help you determine what kind of coverage you need.

Pricing Your Services

To price your services, start by adding up what it costs to deliver cleaning services to a client. Don’t forget to factor in these costs, too:

  • Labor
  • Supplies
  • Transportation
  • Insurance
  • Marketing costs

You should also take the time to do market research. Find out what cleaners in similar niches are charging in your area.

Part of pricing is choosing a pricing model. Most cleaning businesses choose one of the following:

  • Hourly
  • Flat rate
  • Price per square foot

Once you’ve set prices, you can create a cleaning invoice to deliver to customers after service.

Funding Your Startup

Fortunately, most cleaning businesses don’t require large amounts of funding to start. Many people begin with personal savings and use business credit cards to cover anything extra.

Alternatively, you might require clients to make a 50% upfront deposit. That can help you cover supplies and other costs.

Marketing to Find First Clients

Finding your first clients can be a challenge, but these first steps may be useful:

  • Join online community groups to post about your services and respond to posts looking for cleaners.
  • Reach out to your personal network and offer them discounted cleaning in exchange for reviews.
  • Set up a Google Business Profile.
  • Create profiles on lead-generation marketplaces like Thumbtack.

If you offer commercial cleaning, consider reaching out to local businesses and property managers, too.

Hiring and Scaling Your Team

Many cleaners start out with no employees. But if you need to add more cleaners as your company grows, it might be time to start hiring. Before you do that, consider taking steps to standardize your company operations to ensure clients receive the same quality service from all of your employees.

If you aim to hire employees, you’ll want to create an employment contract to help set expectations. If you would prefer to work with independent contractors, it could be a better choice to create a cleaning contractor agreement.

Part of knowing how to start a cleaning business is understanding what forms to use and when. Professional contracts, invoices and other legal documents can go a long way toward building your reputation and protecting you from future disputes.

ConsumerShield is here to help you choose the right paperwork for your company. Explore our library of legal templates and guides today.

Cleaning Contractor Agreement Template

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Create a cleaning contractor agreement online. Covers residential, commercial, and janitorial cleaning services. Fixed-price, time & materials, and retainer payment models. Includes service frequency, property type, supplies provisions, insurance requirements, background check authorization, and IRS-compliant 1099 classification language aligned with state ABC tests. All 50 states. Instant PDF.

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Frequently Asked Questions

It depends on your goals. Residential cleaners often get paid faster, but they commute to multiple homes. Commercial cleaning usually involves larger contracts, but they can be competitive.

That depends on your business model, but often, it only takes a few months to turn a profit with a business you run yourself. If you have employees, it may take longer.

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